Marketing Meeting – 27 Sept 2021

Updates

• Update on affiliate contest. / 149 sales / $6,143 gross / $3,032 our cut
• 11 new affiliates signed up since contest started.
• Traffic to OASCash and galleries are up 145% in August with 126,194 users vs. 51,495.  There were 271,802 pageviews over 114,126 in July (up 138%). Sept so far is 255,388 users with 574,330 pageviews
• Freeones is on track and approving FHGs submitted instantly.  Continuing to build out the OnlyTease channel with galleries, FHG links and videos. Next step – Build Art-Lingerie channel.
• Babepedia has created three accounts that allows us to publish galleries as OnlyAllSites, Art-Lingerie and Layered-Nylons. There are instantly approved and published.  Also suggesting some models for them to publish that they don’t currently have listed.
• Paul to setup JuicuAds account and make initial deposit. Chris to manually select sites and ad spots.
• Freemium DRIP sequence to be updated to include aspects currently included in the “Email entered on the join page” campaign.
• Expired members email regarding past member account being sent to anyone Paul sends over. Chris to do a screen share of the process and share.
• Epoch only price points for OAS has been updated.
• Chris to create a spreadsheet with all review site information to help keep things up to date.

Discussed

• Review the Weekly Newsletter format to separate from members and non-members. Market freemium tokens and special offers to non-members. Promote custom tokens to members. Chris to come up with some draft ideas and share.
• Discussed revisiting the initial DRIP sequences to see where we can improve on the open and read rates. Add graphical elements and/or simplify it as it may be too text heavy.
• Look to promote My Private Shoots more as one user is currently taking advantage of it and would be a good revenue stream if we can get others interested.
• Andrew noted a drop in PFT sales. Will review to see how this could be promoted better in the initial DRIP sequence.
• Discussed potentially using A/B sequences to see if there is an improvement in open and read rates for the DRIP sequences.
• Paul mentioned a mailing list clean up campaign as per NYTimes for anyone that hasn’t opened an email for 3 months. Send out a campaign asking them to click a link if still interested or remove them from the mailing list.
• The affiliate program database project is currently on hold as Theresa is occupied on another task. Once that is completed, she will continue populating the database.
• Chris to forward CAM site options to Paul for review.