Marketing Meeting – 13th February, 2025

Posted12 February 2025

Updated13 February 2025

ByChris Lahay

Results

Third Party Offers

12 Days Of Christmas third party offers resulted in 178 sales / $2,125.10 in revenue. This down significantly from last year’s offers, which resulted in 402 sales / $3,918.08 in revenue. Part of this was as a result of not promoting St. Mackenzie’s and UTG sites (Hayley’s Secrets, SkinTightGlamour, MoreThanNylons). Sales from DarkReachCash were also down, but we implemented the member area links.
The member area links from DarkReachCash sites provided 315 sales / $2,846.42 + 347 rebills / $4,147.19. After the 5 refunds it netted $6,937.71 in revenue.
There have been no third party offers so far this year to rest the list. Our next offer is scheduled for 22nd February.
Overall third party offers resulted in 1,408 sales / $14,521.17 + 2,625 rebills / $31,330.75 for $45,851.92. 2023 results were 1,921 sales / $18,279.21 + 2,567 rebills / $28,199.32. Total revenue was $46,478.53 so slightly down over 2023 results (due to reduced 12 Days results)

OAS Subscription Offers

Our 12 Days Of Christmas OAS offer resulted in 303 sales/xsales – $6,952.68 + 67 rebills for a total of $9,609.09 in revenue.
The MOTY/NOTY OAS offer resulted in 87 sales / $1,961.78 + 4 rebills / $203.16 for total revenue of $2,164.94.
Our Valentine’s Day offer is currently ongoing with 73 sales / $1,671.57 revenue to date.
Our offers in 2024 have resulted in 1,758 sales / $40,906.36 + 2,450 rebills / $108,633.37 for total revenue of $149,539.73. 2023 results were 1,441 sales / $34,368.94 + 2,375 rebills / $101,539.75 for $135,908.69 in revenue. This is a 10% increase in revenue over last year.
Start using the “Never Subscribed” segment for different OAS offers to test the conversions. The current segment needs to be reviewed but is over 10k. The first one will be 20th February and use the 7 day trial offer.
Our next OAS offer is scheduled for St. Patrick’s Day – 13th to 19th March.

Token Flash Sales

Our December token Flash Sale results – Freemium tokens – 132 sales / $3,505.68 + PFT sales – 42 / $1,536.76. Total 174 sales for $5,042.44
Token Flash sales results for 2024 were 2,502 sales / $61,494.99 in revenue. This does not include the Custom Token sale for Black Friday that resulted in 46 sales / $10,542.26 in revenue.
Our January Flash Token Sale resulted in 148 Freemium Token Sales ($3,624.18) + 42 PFT Sales ($1,476.37) for total revenue of $5,100.55.
Our next Flash token sale is scheduled for 27th February to 2nd March.

Pop-Up Promotions

In 2024 the public tour pop-up offer via CCBill resulted in 408 sales / 255 rebills for $17,075.09 in revenue.
The member area pop-up offer via Vendo resulted in 779 sales / $6,270.79 + 465 rebills / $22,189.88 for total revenue in 2024 of $28,460.67.
In 2025 member area pop-ups have resulted in 103 new sales ($854.60) + 67 rebills ($3,119.49) for total revenue of $3,974.09.
In 2025 public are pop-ups have resulted in 65 sales / 84 rebills for total revenue of $4,587.72.

Third Party Clip Stores

As discussed with Paul, I started reviewing some third party clip stores for OAS archive content and potentially for FootAdmire content before (or instead of) a site launch.
FeetFinder appears to be individual content creators without a producer/studio option. When I attempted to signup for an account, they had flagged the “onlytease.com” domain so I had to reach out to them directly. I have also inquired if they do allow studio accounts.
There is a Reddit group called FeetHustle and it seems that there are a number of posts from females having a hard time getting traction on FeetFinder. Might be worth spending some time looking at answers/suggestions for FootAdmire.
FunWithFeet is restricted to individual content creators.
FeetPics is restricted to individual content creators.
Clips4Sale does allow studio accounts but after going through their TOS and content creator requirements, both IDs and model release forms need to be submitted to ensure models were 18+ at the time of shooting. As it is the one with the highest amount of traffic, would probably still be worth submitting content from popular models but will require account verification before we can proceed. There is existing content with previous watermarks.
ManyVids also allows producer/studio accounts but it is unclear what requirements there are until the account is verified.
Sheer is XVideos solution and is riddled with errors (as noted on GFY). There has also been discussion on forums about lack of payments so one platform we may want to avoid.
Decision was made to start with Clips4Sale, open studio account and review requirements. Chris to select a few models to release videos and get ID/releases to see if they comply with C4S’s requirements. If the project progresses, look at hiring a freelance to populate the site with 100 videos and then move on to ManyVids.

Other Items

Next year’s Christmas promotion – 19 outfits from 2024 were not really Christmas related other than green/red outfits and the background. Wonder if we should have a planning session April/May for potential outfits, replace old outfits, etc to make it more topical this year? Shein order? Or should we be ordering outfits during the Christmas season when it is more readily available for the following year?
Top 10 galleries of the week to go out to non-subscribers – perhaps a Sunday email – ie: Met-Art – http://archive.metart.com/csb/Public/show/gi0c-b2t8c–3e3vm2-6askg09
Merging / Locking forum threads – mainly Model requests… people posting about models long retired / also some of the individual posts about custom shoot issues in December. Ties in with the comment on a cancellation survey about “Model Status”.
Banner tool in the portal – Can we combine the free member + past member into an option so don’t have to schedule two banners? I never use one or the other option during promotions. We do have the No-Hoper category that I would want to keep as I have plans once we find a reliable designer to do up some banners.
OAS Hall Of Fame to be discussed again in January 2025. Was discussed in September 2024. Due to the number of projects currently being worked on and in the queue, push this back to discuss in September 2025.
Based on survey results, Model Of The Year voting will be for models who have shot in the past 12 months rather than having sets released (Shooting December to end of November).
Cameo and signed polaroids to be pushed back to review later. A little over 25% said yes to both.
Purchasing used nylons may be something that we can do through ManyVids as Chris saw models selling physical products while researching.
With 100 videos in the queue, decision was made to stop shooting VR videos for the time being. Interest is not overwhelming and camera investment may be required to increase quality.
Discussed from the Outstanding List – Rework how the Mystery Model sets are done. Shoot a regular full set and have Theresa/Amy edit 50 images. No shoot samples would be added and set would be hidden. Once the member completes their guesses, they are forwarded to the full set. Free members would be forwarded to the set with an option to purchase with tokens. – Was reviewed further and with the old format Mystery Model sets schedule until 14th April, possible to switch to new format. Andrew to review coding requirements, Amy/Theresa to possible add 30 images to crop for the Guess set.
Tokens and whether to increase cost of tokens or number of tokens to be purchased. Chris to review 3 months of token sales (including discounted tokens) to get an average cost per token over that time period. We will review the cost per set and video based on results to make a decision moving forward.

Cancellation Survey/Feedback

The tagging needs to be consistent for search (Some models are tagged as petite on some sets and average on others). Cup Size may be more useful.
As the excitement is normally in the receivng not the owning, would it be possible to have a cheap option that allowed one download a day from a random models old sets.
the active status of a model, showing if they are full time, part time modeling, if they’ve retiered, other info.
Free members should be able to see all thumbnails in sets not just 2. This would encourage purchase of sets with tokens for those sets which are of interest. Currently, as only 2 images are available, it deters from using tokens due to uncertainty that the sets is of interest. ([email protected] – former subscriber, now purchases them using tokens)

Outstanding Items

From Survey/Feedback – Regular notifications about new models, sets or videos with free samples would promote a more regular return to collect ‘missing’ sets. Implementing “Introducing” models emails & Notifications?
Models – For You : Automaticly suggest new models based on actual preferences/favorites. A few items discussed included using AI/AWE to come up with potential matches based on model photos. Also could use data currently in our database on model favourites – ie: People who like this model also like these models. Discussed on the last call – was this added to backlog? I didn’t make a note of it.
From Paul – List of 50 most popular first names that could be used for custom intro videos including when they join, a sad video for when they cancel their membership or a special offer when they haven’t been a member for 3 months. A short intro from the model such as “Hi Paul” could be edited with the main clip. Question on whether this could be done on the fly or if it would need to be 50 static clips. Andrew to explore the data for names. Andrew generated list.
One suggestion i have is that the model’s thumbnail/picture could be updated now and then. Some models have been on the site for many years and they have changed, some considerably, so the picture often looks old and out of date. That’s about the only improvement i can think of. Suggestion on coming up with new cover photos where an image could be uploaded and the cover automatically updated. New design / possibly simplified. Was previously done with Art-Lingerie – From cancellation survey and discussed.
From Paul – Showing sets using the same outfit but may be cost prohibitive. Use AI to analyze the first X numbers of images and find that same outfit in other sets. May not be 100% accurate and could output a similar outfit instead of the exact one. Explore costs and as a starting point look at the past 6 months and incorporate future releases.
From Paul – Show similar sets when viewing a set based on outfit/legwear (ie: a set featuring a blonde model in black stockings would recommend similar sets from different models).
An idea that Andrew suggested previously but seems to have been missed in the notes was a “prize” wheel for free members popping up periodically. In addition to small prizes such as tokens at a low percentage, offers such as Half Price off , 7-day trial or discounted token purchases could be what the winning prize is a majority of the time to try and convert them to paying customers.
From Andrew – Selling access to a models whole portfolio for free members. Pricing could be per model and based on the number of “sets” they have on the site or something. If they are a “still shooting” model, then I guess it would everything up to the date of purchase or something. Chris and Andrew discussed about potentially selling a different level of recurring subscription where they can select access to a different number of models (ie: 10 model pack) where they could potentially change 50% of the models selected after a successful rebill.
From Andrew – Also had an idea around a “feed” page, where members would be able to customise it to show them stuff from models they have selected, late news, forum posts, etc…, a bit like how a OnlyFans model page works
MetArt has recently added a splash page that is displayed when a member logs in. Is this something we might want to explore for our free/former members to promote resubscribing to our own site + 3rd party offers?
Chris to do “Third Party Offer” sales page on OASCash to send out to new programs and explain what we do to promote other sites. Discussions with MrSkinCash and Playboy have been difficult as they do things differently than us (sometimes strictly cross-sales buys or exchanges).
Do the same regarding posting our content to social media (primarily Twitter/X) including leaving the watermarks intact and tagging our accounts.
From Paul – Stories / Highlighted links on the Suicide Girls Instagram account. Explore and add to our IG account.
From Paul – Twitter example from SecretGirlfriendsX. The video still plays but clicking the video itself sends the user to the linked page at AdultPrime.com. How is this done and is it something that we can utilize?
Is there a rules/guidelines post in the forums? I thought I saw one in the past but can’t seem to locate it. I’m thinking we should put something in the help section that we can refer to when issuing warnings. I know a few points that have been brought up in the past are;
– use of models names other than those we show
– posting about / promoting other sites on the forums
– negative comments
– reminder that models have access and review comments
– bumping old threads / shoot samples
– short posts to bump forum post count / badges + points
Discord Server idea that Andrew suggested. Could be an additional marketing channel /notification.
Setup a notification / email when a model is back in the studios similar to the Happy Birthday email.
When somebody leaves a “sad face” email. 7 girls sitting and holding a sign with each letter. G O O D B Y E. Sit at the same table / different spots at the table / photo shopped image.
Free galleries published from sponsors / other sites with at least 30 images. Paid members could hide these galleries. – Discussed in the development meeting.
Creation of landing pages using the existing gallery tags similar to what Nubiles has HERE – Discussed with Andrew/Paul during page redesign discussion

Social Results

@OnlyAllSites Twitter/X account currently at 55,468 followers
@LayeredNylons_ has increased to 1,654 followers. In the last 30 days, there were 62 tweets with 77,243 impressions and engagements of 15.6%. The tweets have been the updates, a daily free hosted gallery and a daily “From the archives” post as well as shoot samples when applicable.
Our Facebook page has increased to 5,764 followers.
Our Instagram followers has increased to 54,698 followers.
Our Threads account has increased to 7,890 followers.
Our Reddit account currently has 4.9k members. Reddit now does not allow you to see exact number of members.